Cool Corridors Action Guide Step Four:
Set Objectives, Define Success

Cities almost always stage significant investments like cool corridors. Rigorous priority setting can help determine where to start and how future investments can be directed.

Set Objectives, Define Success

Tree equity rests not just on a promise to plant trees in climate-burdened neighborhoods. Keeping the promise requires careful analysis of multiple data sets and a solid foundation of policy, programs and staff. No single survey, ordinance or office can make it happen.

Celebrating the opening of Imani Village, a low-to-moderate income development created by Trinity United Church of Christ in Chicago.
A church-led neighborhood cooperative in Chicago created a new green village for lower income residents. Years of effort by church leadership pushed the project to completion.
Before you plant your first tree, review your strategy to assure you are positioned to make it happen. The checklist below reviews the knowledge and assets in place before successful cities (like Medillin, Phoenix and others) began their cool corridors initiatives.

Before you plant your first tree!

Check off what you have and what you need:

Knowledge

Where to plant, why to plant, who to plant for (Based on Medillin report)

Knowledge Have Need
Use Tree Equity Score to identify existing equity issues and vulnerable communities
Assess present and future urban heat conditions and impacts
Understand residents mobility needs and expectations not met by current system
Determine how the socio-political landscape might influence cooling strategies
Check for any easements affecting the property
Check zoning regulations and confirm that the property is being used in compliance with local zoning laws
Verify potential land use restrictions and future development plans

Assets and Resources

Characteristics of Successful Programs

Assets and Resources Have Need
Policies in place to implement projects
Planning practices that enable residents to influence decisions
Agency and NGO partners to help implement initiatives
Volunteer cadre trained to help plant and maintain trees
Long-term funding commitment to assure survival and longevity
After exploring Tree Equity Scores and mobility needs for neighborhoods in your community, consider where cool corridors can be created with your available resources. The number will vary. Some cities start with one. Others, like Phoenix and Medillin, commit to as many as ten, twenty or thirty.
Tree Equity Score Logo
Use your Tree Equity Scores to set strategy and priorities
Phoenix criteria for identifying priority neighborhoods
Phoenix developed a rating system that allowed them to identify areas of greatest need for investment.
In densely populated neighborhoods, residents may enjoy easy access to transit. But this same density complicates plans for cool corridors. Most undercanopied neighborhoods have plenty of pavement, but not very many sites where new trees or vegetation can be planted.

Concrete solutions

Many cities address the lack of planting and rooting space by lifting pavement and installing subsurface cells which provide ample soil and permeable surfaces necessary for tree growth. The problem? It’s expensive, time-consuming and potentially disruptive for residents.
Installing suspended pavement systems like Silva Cell requires adequate resources. Costs can range from several thousand dollars per tree for large projects, much higher for planting just a few. Courtesy Deep Root LLC

Build your own shade

Art installation provides shade on Phoenix, Arizona street. The Art Installation is two to three stories tall and looks like upside-down umbrellas with slats in orange, yellow and teal next to an existing one-story open structure. In the background is a farmers market. These shade structures have one white pole that extends to the base and becomes a bench people are sitting under. The photo shows the shade casting on the people passing by and sitting on the benches below one of the shade structures.
Courtesy of AZCentral

In many cities where density hampers tree planting, shade structures fill the gap. From awnings to art, bus shelters to building design, “manufactured shade” can help cool the pavement. 

Communities faces different heat-related challenges. And most define success in ways that address the address their unique circumstances.

Neighborhood by neighborhood

American Forests’ Tree Equity Score allows you to measure both need and progress with a single, multidimensional tool. By relying on TES, you’ll have access to periodic updates of neighborhood tree canopy and demographics. And you’ll be able to set goals based on these data.

Corridor by corridor

In Phoenix, the nation’s hottest city, virtually all neighborhoods endure crushing summer heat. While their heat resilience plan covers the entire city, they’ve limited “cool corridors” to specific routes where the need is most extreme.
Success is measured by how many corridors provide residents with the amount of shade required at different times of day.
For a route intended to be:

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